Custom Typeface: Phoenix

In my typography course I was tasked to interview a professor within the S.I. Newhouse School and create a custom typeface based on their personality, profession, and style. I decided to create a bold sans-serif to emulate his no-nonsense yet warm demeanor with a thick and uniform stroke width and slightly rounded corners. This is Phoenix.

Project Type: Type Design

Roles: Interviewer, Designer, Editor, Art Director

Programs: Glyphs Mini, Indesign

Timeline: 3 months

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